Steps taken to attract tourists from new markets in Cyprus
- DATE: Jun 12, 2019
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- CATEGORY: MARKET TRENDS
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- AUTHOR: OPulse Admin
Savvas Perdios, Tourism Deputy Minister has said that 2019 and 2020 are expected to be difficult years for tourism, among other reasons, because of the uncertainty surrounding Brexit, adding that steps are being taken to find solutions, including attracting more tourists from the German market.
In statements, on the sidelines of the second annual awards "Cypria Filoxenia" which took place in Limassol, Perdios said that he expects that 2020 will also be a difficult year "because Brexit has been postponed until October, without anyone knowing whether this will actually be the case." Nothing can be taken for granted in the coming years, he added.
"It is a fact that this year wil l be a difficult year as well as next year," Perdios said, adding that his Deputy Ministry is constantly seeking solutions and is taking steps to come close to last year`s targets.
There are promotion steps taken towards the German market, he noted. " We are monitoring the situation vis-à-vis
this year`s reservations and we are ready to proceed with other promotional actions towards other markets, he said.
In his address, the Tourism Deputy Minister, said that an action plan which will seek to develop the concept of the word “hospitality” in our country is in the works.
Quality tourism is not just excellent hotel units but also genuin, traditional hospitality and high level behaviour, he pointed out.
This, he noted, is the reason that as soon as the Deputy Ministry was established it created a Hospitality Committee whose role is to give shape to “the concept of the word hospitality.”
He added that an action plan is being drafted which will seek to expand the essence of the word in our country with actions which will involve tourism professionals and the society at large.
Source: Stockwatch